New: the free Leadership Check-Up. Find out where your leadership is stuck in two minutes.

Take it now

Where is your leadership stuck?

Eight questions. Two minutes. An honest readout of where you are strong and where you are stalled, built for principals, central office leaders, and superintendents.

Meet Herbert

Free. No sign-up. Your answers stay on your screen.

Your biggest opportunity:

Talk Through My Results
Your readoutLeadership Check-Up

Share these results when you book, and your first conversation starts where you need it most.

Coaching from a sitting superintendent

  • Superintendent, Hempstead ISD
  • NSPRA Superintendent to Watch, 2023
  • Former large-campus leader
8questions in the Check-Up
2minutes to your readout
4areas where leaders get stuck
1coach who has sat in your seat

Sound familiar?

Every school leader hits a ceiling somewhere. These are the four places it shows up most, and where coaching goes to work.

  • “We have ten priorities, and my staff can’t name one.”

    Direction

    Narrow the focus to what moves students, then build the filter that protects it.

  • “Every decision still lands on my desk.”

    Team

    Grow the leaders around you so the work moves when you’re not in the room.

  • “I spend all day putting out fires.”

    Time

    Rebuild your week around the work only you can do, and give everything else a home.

  • “By the time I see the data, it’s too late.”

    Results

    Build a weekly rhythm for watching student progress and turning meetings into decisions.

What coaching changes

The goal is not more advice. It is a different way of leading that sticks after the sessions end.

Reacting to whatever hits your inbox

Leading from a clear plan

Carrying every decision yourself

A team that owns the work

Avoiding the hard conversation

Having it early and well

Finding out at the end of the grading period

Acting on data every week

Lead like it matters, because it does.

How it works

One-on-one and confidential, built around the real challenges on your desk.

  1. Step 1

    Take the Check-Up

    Two minutes to see where you stand and where to start.

  2. Step 2

    Talk it through

    A free discovery call to walk through your results and your goals.

  3. Step 3

    Build the plan

    Clear goals tied to your role, your campus or district, and your data.

  4. Step 4

    Lead differently

    Regular sessions with honest feedback and progress you can measure.

Available 24/7

Stuck right now? Get coached right now.

The iLead AI Coach works through your situation using the four priorities of the Expect More framework and gives you a concrete next move, whether it is 6 a.m. before the building opens or 9 p.m. after a long board meeting.

Raise the StandardAlign the SystemDevelop the PeopleDeliver the Results
Herbert O'Neil

“Great leadership is built, not born. I coach leaders the way I lead: direct, grounded in data, and focused on results.”

Herbert O'Neil Superintendent of Schools, Hempstead ISD

  • Sitting superintendentLeading Hempstead ISD today
  • Superintendent to WatchNSPRA, 2023
  • Large-campus leaderIncluding Naaman Forest High School
Meet Herbert

Questions leaders ask

Still wondering? Ask me directly on a free discovery call.

Book a Discovery Call
Who is coaching for?

Principals, assistant principals, central office leaders, superintendents, and cabinet members who want to lead with more clarity and get better results for students.

Is the Check-Up really free?

Yes. It takes about two minutes, needs no sign-up, and your answers stay on your screen unless you choose to send your results.

What happens on the discovery call?

We talk through your Check-Up results, your role, and your goals, then decide together whether coaching is the right fit.

Is coaching confidential?

Yes. What you share in coaching stays between us. That trust is what makes honest work possible.

Why work with a sitting superintendent?

Because the advice comes from someone leading a district right now. The pressure you feel is pressure I carry every day.

Two minutes from now, you’ll know where to start.